| A fashion designer by profession, Cole established his | | | | Asians. He, in fact, is known as the forerunner of |
| own company in 1982 under the name Kenneth Cole | | | | trends and fashion in today's modern world. |
| Productions. He first introduced a delicate collection of | | | | Although very active in fashion designing, Kenneth |
| ladies' footwear, but over the years the company | | | | Cole has also made himself committed to societal |
| was able to produce a variety of fashion products | | | | movements founded for a good cause. He is a |
| and accessories, including a line of perfumes, for both | | | | member of a fashion community that takes stand in |
| the national and international market. | | | | fighting against AIDS. He has been supporting many |
| The products are distributed and marketed from | | | | other global fights for corporate and personal issues. |
| different areas in the world under three major labels. | | | | What matters most for him is his dedication to |
| Included in the list are the unlisted.com, Reaction, and | | | | provide a part of his marketing budget to support |
| his very own label. More than 30 product categories | | | | public awareness. Knowing the benefits of the |
| are distributed in these labels, with the most recent | | | | movement, Cole continues to serve the American |
| addition holding the name, the Kenneth Cole Women's | | | | Foundation of AIDS Research (AmFAR) as a national |
| Collection. | | | | board member. He is also helping the HELP U.S.A. |
| This is a first ever company of its type that came | | | | Homeless project since the year 1987. |
| out in the United States and is run and managed by | | | | Having strong dedication to fashion and philanthropic |
| Cole. Cole has made a massive expansion though, | | | | movements, he was honored and awarded with the |
| bringing the name and his designs even to Hong | | | | Spotlight Award by the Creative Coalition. He also |
| Kong, Taiwan, Singapore, and Amsterdam. He made | | | | received recognition from the Amnesty International |
| this expansion by creating a marketing strategy that | | | | for the 1998 Media Spotlight Award. The other titles |
| turned out very effective. | | | | and honors received by him include the following: |
| He distributed catalog mails under his name to more | | | | Humanitarian of the Year by CFDA and Divine Design |
| than three million of consumers worldwide, and this | | | | (1996), Mother's Voices Extraordinary Voice Award, |
| marketing strategy is utilized every year. He also | | | | 1996 Humanitarian Leadership award by the Council |
| established his own websites, each receiving | | | | on Foundations, Footwear News' Person of the Year, |
| thousands of visits per day. It was this marketing | | | | and The Fashion Medal of Honor Award by the |
| savvy tactic that has earned him an image renowned | | | | Fashion Footwear Association of New York (1997). |
| not just by Americans, but also by Europeans and | | | | |